I started the restyling of the event communication in 2016. The main image had never been changed since 1995 and was not related to truffles, the event theme.
Communication was not optimized and the event was not valued, in fact, it was perceived as a simple countryside festival.
Right from the start I changed the logo and the main image of the event, adding white truffles in the foreground. Later, I took care of the Facebook page. Then, I did the website restyling.
For the 2016-2017-2018 edition, I was in charge of the communication by designing and typesetting offline material such as brochures, totems, posters, event map, promotional material for shops selling tarfufo-based dishes.
Since 2019 I have been the Art Director of the event, supervising the entire communication. I look after the main image of the event, the website and I coordinate all the communication of the event, managing a team of 3 for social media and graphics. I also do reportage photos.